Andrea Feldman is a Senior Digital Imaging Specialist with 15+ years of experience supporting high-volume e-commerce and editorial imaging workflows from raw asset intake through final delivery. Specializing in color-critical retouching, complex masking, and scalable production workflows focused on accuracy, consistency, and efficient turnaround. Experience includes in-house imaging teams at Shopbop/Zappos (Amazon), Saks Fifth Avenue, Saks Off Fifth, and Draper’s & Damon’s.
From Pixel to Post-Production
End-to-End Production
Review brand guidelines, campaign objectives, deliverables, timelines, and creative direction to establish efficient production workflows and consistent visual standards.
Image Assessment
Evaluate raw assets for exposure, color consistency, retouching complexity, compositing requirements, and overall production considerations prior to final output.
Proofing & Review
Provide preliminary retouches for review and approval, with clear communication around revisions, refinements, and production feedback
Finalization & Delivery
Apply approved adjustments, complete final quality control, and deliver organized, production-ready assets with export specifications and version control tailored to your workflow
Editorial retouch for Saks Fifth Avenue combined two background shots into one seamless street scene, smoothed skin, cleaned the environment, and removed certain people and signs to create a natural lifestyle image.
Image Production & Deliverables
Clean, dust- and scratch-free imagery while preserving original texture and material characteristics across fabrics, glass, metals, and product surfaces.
Accurate color correction and color grade matching to maintain consistent, true-to-life color across image sets, campaigns, and viewing environments.
Advanced luminosity masking, natural shadow and reflection work, and non-destructive retouching workflows designed to preserve depth, realism, and image integrity throughout production.
Seamless compositing, clipping paths, and knockout masking for white, HEX color, transparent, and lifestyle environments matched to campaign specifications.
Production-ready product isolation and high-volume image workflows designed for e-commerce, fashion, and editorial production.
Product Color Matching with option of remote Pantone connect color matching system using calibrated EIZO monitors, GTI viewing booths, and production workflows designed for accurate, consistent color across e-commerce, editorial, and print production.
Final delivery and file management for production-ready imagery, including sRGB, Adobe RGB, and ProPhoto RGB workflows with PSD, TIFF, JPEG, and PNG deliverables and automated production processes.
Product Retouching composite before and after below of a bottle with label cleanup, tonal balancing, realistic transparency and reflection creation.
Editorial retouch before and after below focused on cinematic color grading, skin refinement, and atmospheric balancing. Using channel masks, color correction, and non-destructive compositing to enhance tone, texture, depth, and the individual colors in the flower arrangement.
For Retouching Inquiries: andrea@andreafeldmanretouching.com
Schedule a Project Consultation here.